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NYC Color Promotes the Peacock Eye

The brand says multifaceted eye color is a trend this summer..

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By: Jamie Matusow

Editor-in-Chief

The ‘peacock eye’ is a look that features graduated color, and it appeared all over runways during spring/summer Fashion Week. According to NYC Color, the look on runways ranged from a subtle sweep of gold and bronze to a bold, multicolored version.

NYC Color created a step-by-step tutorial, giving consumers a way to get the look at home using the brand’s products and following the directions on its website. The brand is also encouraging consumers to “pin” shots of a peacock eye on Pinterest.

What’s needed? NYC Color’s HD Trio Eye Shadow, which is shown; High Definition Felt Tip Liner; and Big Bold Curl mascara.

The brand’s press release says to “mimic a peacock feather” on your eyelid by using its pale green, dark green and purple eye shadow trios.

But will consumers agree that it’s a trend they want to replicate for summer? We’ll see.

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